Ebay’s recently published Online Business Index report has revealed that 79% of small high street clothing retailers believed the introduction of online trade had helped save their business. Their OBI report suggests that small high street retail businesses are able to match and even beat the performance of other online firms when they set up on the internet and that shops perform at least as strongly as other online businesses on sales, prices and profit margins.
The report’s findings show that, far from being threatened by the rise of online shopping, bricks and mortar shops are able to compete on a level playing field if they branch out online. Far from undermining the high street, the online economy is increasingly propping up struggling bricks & mortar businesses.
As bricks and mortar store retailers start to see the importance of an online presence, they are quickly adding themselves to the ranks of other successful online businesses. This is a very important method to improve offline income as well. Studies show that around half of online businesses also have a physical store and 80% of those have experienced increased sales along with a much more sustainable offline business, due to their online presence.
If you have ever wondered if you need to have an online presence, this online opportunity is suitable for any business, whether it is service based or retail. An online presence can help you to reach new customers. A traditional bricks and mortar store with no web presence can only reach customers in its geographical area. If you have an online presence, there are no boundaries and you can reach customers worldwide. You can also keep in touch with your existing customers with an online presence.
Your customers are likely already online. What this means is that if you have no website or online presence, they will be drawn to your competitors’ websites.
Building your brand is one way to ensure that you are at the forefront of your particular field. You have many options to engage your customers, including with your website, social networks like Facebook and with email. Times are changing and now is a really great time to explore setting up your online presence.
By using these various alternate methods, you will be able to easily and quickly contact your existing customers and attract new customers at the same time. Research shows that this e-commerce is very viable.
Looking to find the best deal on printed t-shirts likeJohn Lennon baby hoodies , then visit www.infanttoddlerclothing.com to find the best example of an online store of a baby clothes for your children.